“I believe that no matter how complex a concept is, it can be explained clearly and used confidently.”
Cristina Radu
Founder O4A

I am Cristina Radu, a unique blend of a mathematician, a supply chain solutions strategist, and a technical specialist.
I am Cristina Radu, a unique blend of a mathematician, a supply chain solutions strategist, and a technical specialist.
I never planned to land in supply chain.
I wasn’t even sure what it really meant when I first stepped into the role of supply chain optimization expert 12 years ago at Bridgestone EMEA.
I discovered the world of optimization and how mathematics, data, and logic could actually improve things, not just explain them.
I started seeing supply chains as a challenge, a multidimensional game of constraints and trade-offs.
Now, I can’t imagine doing anything else.
Supply chain planning & optimization turned out to be the exact right kind of difficult. It’s messy, it’s complex, and it never stops evolving.
Learning about supply chains felt like stepping into a huge invisible machine, one that powers everything around us but is rarely seen or understood.
Every day, there’s a new problem to solve and that’s what I love most.
I never planned to land in supply chain.
I wasn’t even sure what it really meant when I first stepped into the role of supply chain optimization expert 12 years ago at Bridgestone EMEA.
I discovered the world of optimization and how mathematics, data, and logic could actually improve things, not just explain them.
I started seeing supply chains as a challenge, a multidimensional game of constraints and trade-offs.
Now, I can’t imagine doing anything else.
Supply chain planning & optimization turned out to be the exact right kind of difficult. It’s messy, it’s complex, and it never stops evolving.
Learning about supply chains felt like stepping into a huge invisible machine, one that powers everything around us but is rarely seen or understood.
Every day, there’s a new problem to solve and that’s what I love most.
school
Team Training
Team Training

Software Selection

verified
Software Selection

Supply Chain
Solutions Strategy
insights
Supply Chain Solutions
Strategy
I’m also involved in various projects where I share what I’ve learned along the way.
You’ll find me on YouTube and LinkedIN, where I break down optimization topics in simple terms, and on my platform Optimization4All.
I created this space to democratize optimization and make the tools and concepts more accessible to anyone who wants to make more confident software choices.
Through education we create a stronger bridge between the technical sophistication and the business pragmatism of this fast-paced industry.
I’m also involved in various projects where I share what I’ve learned along the way.
You’ll find me on YouTube and LinkedIN, where I break down optimization topics in simple terms, and on my platform Optimization4All.
I created this space to democratize optimization and make the tools and concepts more accessible to anyone who wants to make more confident software choices. Through education we create a stronger bridge between the technical sophistication and the business pragmatism of this fast-paced industry.
I’m also involved in various projects where I share what I’ve learned along the way.
You’ll find me on YouTube and LinkedIN, where I break down optimization topics in simple terms, and on my platform Optimization4All.
I created this space to democratize optimization and make the tools and concepts more accessible to anyone who wants to make more confident software choices.
Through education we create a stronger bridge between the technical sophistication and the business pragmatism of this fast-paced industry.

Supply Planning (MPS, RCCP, S&OP)

Distribution Planning (DRP, deployment)

Campaign Optimization

Network Optimization

Network Design

Packing optimization

Vessel optimization

Blending Optimization
I love figuring out complex problems and asking thoughtful questions.
I love figuring out complex problems and asking thoughtful questions.
I bring creativity to everything I do.
I bring creativity to everything I do.
I care just as much about staying humble as I do about learning and sharing knowledge along the way.
I care just as much about staying humble as I do about learning and sharing knowledge along the way.
